The client, BBrain (Netherlands-based), needed a multilingual (Dutch, German, English, French) platform for their line of cognitive-support devices — speaking calendar clocks, memory aids, and family-connection tools designed for people with dementia or acquired brain injury — serving three distinct audiences: family caregivers, healthcare professionals, and direct customers purchasing products.
Built on Drupal 10 (Commerce 2) with a separate WooCommerce-powered shop subdomain (shop.bbrain.eu) for product purchases, plus a dedicated care-portal login (portal.bbrain.eu) for healthcare professional access. Structured content around three key audience journeys — Producten (products), Mantelzorgers (caregivers, with dementia and brain-injury knowledge guides), and Zorgprofessionals (healthcare professionals, with case studies, quote requests, and demo requests). Implemented full 4-language support (NL/DE/EN/FR), practice case studies from care organizations, a Kiyoh review widget for social proof, and clear conversion paths for both B2C purchases and B2B healthcare partnerships.
Drupal 10, Drupal Commerce 2, WooCommerce (shop subdomain), Multi-language CMS Architecture, Kiyoh Review Widget Integration, Portal/Login System for Healthcare Professionals, Responsive Design
B Brain designs cognitive-support devices — including speaking calendar clocks and the BBrain Family communication tablet — to help people with dementia or brain injury live independently longer, while supporting their caregivers and healthcare partners. The Drupal-based multilingual platform, paired with a WooCommerce shop, was built to serve three distinct audiences with tailored content and conversion paths, from emotional caregiver support to B2B healthcare procurement.
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